Brand stories

This article outlines Balenciaga’s story and shows how the brand’s futuristic lines, volumes and sporty inspirations shape its instantly recognisable eyewear collections.

This article introduces Etnia Barcelona’s artistic universe and shows how its colour palettes and prints turn each frame into a statement without sacrificing comfort or quality.

This article introduces Gucci’s heritage and shows how the brand’s signature motifs and rich details appear in both optical frames and sunglasses.

This article explores Oakley’s roots in action sports and explains how technical materials and lens technologies shape its distinctive frames.

This article highlights the milestones of Ray-Ban’s history and shows how the brand keeps its iconic shapes relevant in both sunglasses and optical frames.

This article introduces Vuarnet’s story and explains why its mineral lenses and specific tints are designed to handle very bright and reflective conditions.

This article explores Saint Laurent’s aesthetic and shows how the brand’s eyewear balances minimalism with a distinctive, slightly rebellious touch.

The julbo eyewear collection explained in simple terms: the story behind the brand, its design codes and what kind of frames it offers for prescription glasses and sunglasses.

This article explores Versace’s baroque-inspired style and shows how its eyewear mixes strong logos, rich detailing and dramatic silhouettes.

In 2026, choosing a pair of glasses is no longer just about style or price. Durability, environmental impact, and material quality have become essential criteria. In this regard, Etnia Barcelona stands out as a true pioneer. By exclusively using premium natural acetate from the prestigious Italian manufacturer Mazzucchelli, the Catalan brand proves that it is possible to combine bold design, hypoallergenic comfort, and deep respect for the planet. Dive behind the scenes of making a frame built to last.

Much more than a simple optical brand, Etnia Barcelona is a true artistic movement. Born under the sun and excitement of Barcelona, the brand uses acetate as a blank canvas to express its passion for art, culture, and vibrant colors. Discover the history and DNA of a rebellious creator who transformed prescription glasses into an absolutely unique means of personal expression.

This article introduces Chloé’s romantic aesthetic and shows how its eyewear combines flowing shapes and light materials for an elegant, easy-to-wear style.

Curious about the Burberry eyewear collection? the story behind the brand, its design codes and what kind of frames it offers for prescription glasses and sunglasses.